Overview

Ayaya worked with the Department of Health on a territory-wide TB awareness campaign. Using submissions from the World TB Art Contest, in collaboration with NTI and the Department of Health, Ayaya designed a beautiful calendar which was shipped to every community in Nunavut. Other promotional items were also created including: posters, brochures, fact sheets, pop up banners, and more! The promotional items were distributed by Health Staff on World TB day in all communities across the territory.

Client

Government of Nunavut Department of Health

Services

  • Graphic Design
  • Promotional Items
The beautifully designed cover page of the calendar, which was one of the art submissions from the World TB Contest.
Some samples of inside pages, which were also contestant submissions.
Samples of promotional items that were printed to go with the communications campaign: a notebook, journal and travel mugs.
Using the beautiful TB logo, we printed T-shirts and buffs to be distributed in every community in Nunavut.

This campaign successfully combined community-driven content with strategic design and distribution, resulting in engaging, culturally relevant materials that supported the Department of Health’s goal of increasing awareness and reducing TB incidence across Nunavut.