Overview

Create a robust, well-designed, multi-functional and responsive website that serves as the official outlet for the latest news in Nunavut and Nunavik, job ads, tenders, notices and archives.

Client

Nunatsiaq News

Services

  • Graphic Design
  • Websites
Website content includes breaking news, features, opinions, and comments supported by online advertising.

Challenge: Multiple audiences speaking different languages, technology restrictions, including low bandwidth. The capability for reporters to post from anywhere across the Arctic, with a well defined editorial hierarchy for editorial changes.

70,000 people a week visit the website for news, features and opinions.
Over 40,000 archived articles were ported to the new site, allowing readers a deep back history of the North.

Outcome: A well designed and attractive site that’s easy to read in English and Inuktitut. Content that’s easy to understand and navigate. Dynamic comments from readers that create lively community discussion. A newspaper that bucked industry trends by growing its readership by 23% in 2020. WordPress CMS allows reporters to post from anywhere across the North. The website is likely Nunavut's most visited, with 3 million visits in 2020. Earned best website in its category from the Canadian Newspaper Awards and the Quebec Community Newspaper Association.

3,072,567 visits in 2020

23% growth in visits in 2020

Best website awards 2019

70,000 people visit each week

Working with Ayaya and Manoverboard was a positive experience. They were good listeners and developed a new website for us that met our needs, and is attractive and user-friendly.

Patricia Lightfoot
Managing Editor
Nunatsiaq News